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Archives for June 2020

How To Market Your Art Gallery

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There are so many ways to market your business. Marketing an art gallery is a very visual way of marketing correctly and that is why it’s important to do the necessary steps in order to increase the SEO, increase the online presence, and bring more and more people over time into your art gallery. These 7 steps will allow you to understand exactly how to Market your art gallery.

Have a website
Having a website is critical so that people can find you online. Your website will also tell people the hours your art gallery is open, learn more about your business and who runs it, have pictures of art that is currently in the gallery or has been there in the past, and information on where to find you so that they can visit your art gallery. Hiring a company such as Grand Rapids SEO – Web Design Can assist you with creating a website and maintaining it so it’s always up-to-date. Even if you just start with a very basic website, making sure that everything looks appealing and having something out there so that people can find you is very important. Once you have the basics of your website you can start increasing the search engine optimization within your website so that more and more people are able to find you organically.

Blog
Walking is not only great for your website SEO, but it also is a great item to be able to share on social media, share and repurpose on social media for years and even months to come, and just helps give your website more and more information on it which will help more people find your website and stay on your website longer. A Blog will also allow people to get to know your website so that you have a voice and a personality that showing through your blog. It also will allow people to understand that you are knowledgable in the industry you were talking about as you can share some tips and helpful information that can help art buyers in the future.

Post on social media
Posting on social media so important these days. With social media presence and importance increasing every single day, make sure that you are on a couple of different social media platforms in order to be seen. Before you start with an account on every single platform, think about who your target audience is. Since an art gallery is visual places like Pinterest and Instagram may be very beneficial for you and finding new customers and getting that online presents that you are looking for. Make sure that you’re posting on a regular basis and how the game plan going into every single month. This will help keep you on track and help you showcase your art gallery.

Ask for reviews
Asking for reviews is important because reviews help people want to go to a specific business. This means if you are having someone check out or if they’re on your email list, ask them for a quick review. You won’t believe how many people are willing to do it or she has had a great experience just from the simple question.

Update products everywhere
Make sure that your information is updated everywhere online. This means if you have an account that Yelp, you want your phone number, your address, your hours of operation, and a little bit of a description about your company always up-to-date on that. The worst thing that you could have is the wrong address and people not ending up going to your art gallery just because you simply didn’t update it somewhere. Do a quick Google search and see what information comes up, if any of it is wrong make sure that you get it corrected on that website.

Ensure you have your Google places
Is your art gallery on Google? This is so important. Many people simply do a quick Google search and pull up Google Maps. If yours isn’t coming up or is it has the wrong information, people aren’t going to end up going to your business, in fact, they will get annoyed that they waste their time and maybe went to a different business which will cause you to lose a customer. If your business has not been put on to Google, it takes a couple of weeks but it is very worth it. Make sure that it has all the correct information and Google knows your business is one that people should be going to if they’re looking for art in the Michigan area.

Update any information about your art gallery
If you have art on your website, make sure that there’s someone in charge of keeping that up-to-date. Of course, if you have some beautiful pieces and you want to showcase them even once they’re sold, you can always say something like our past work or some of the pieces we love in art gallery and simply put them on the website there. If you were trying to sell art from your website, you truly want this to be as up-to-date as possible. That means that you have an employee or a contractor going through on a very regular basis updating this information and putting it as sold if it is sold within your art gallery. It’s also important to make sure that any information regarding your website is up-to-date at all times two.

There are so many different ways to market an art gallery. These seven ways are sure to get you running off the ground and have people in the Michigan area coming to your art gallery more and more. Remember that marketing doesn’t happen overnight, but if you are consistent with these eight different ways, your online presence will grow.

Great Gifts For Kids

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Do you have a birthday party coming up for a child? Do you want to get a gift for a child and are unsure of what to get them? Don’t worry, we are here to put a list together so that you don’t need to think anymore. You can simply choose an option from our list and be on your way to putting a huge smile on a child’s face. Keep reading as we break down some great kids that are fun toys for children. Keep reading to find out more.

Dinosaur Toys
Kids love toys, especially dinosaur toys. They are aggressive, they can roar, they play with their imagination and do anything they want. Purchasing toys from Jurassic Park part 2 is a great gift for so many children. This is especially true if you know they already love the movie and will appreciate the gift. Toys allow children to play with others, to play with you, and to develop an imagination of their own. They are great gifts that can be used for years as long as you get great quality.

Toy cars
Another great gift is toy cars. This is especially great for little boys that are looking for a gift. They will be able to play with their toys and have them jump over different obstacles, make stories with them, and drive them as fast as they can. They can play with their friends or play solo. You can add this as a quick little gift along with others so that you have a full package to give to the child.

Books
Books are a wonderful gift. Depending on what age the child is will depend on what type of book you give them. You can get a child a book that partly allows them to read it as well as you. You can get a child a gift a book that allows them to read it all to you. You can get a child a gift that allows a child to read to you, read a little more and read facts about something like dinosaurs and history, or you can get a book that allows you to read to them. If the last one is the case, make sure that you get a book that is eye-catching and they can play along with you by looking at the pictures as you are talking. Books are so much fun and have been proven to be a vital part of a child’s growth and development.

Movies
Children love movies, have you noticed? Movies are a great gift to give them. If they don’t have the move and saw it at a friends house or when they were at the movies, a movie is a great gift. Of course, you don’t want a child watching a movie all the time, but every once in a while it’s a fun treat and it makes it inexpensive to put it on as that treat. Make sure that you listen to what the child wants and what their interests are and go with a movie similar to those.

Card games
There are so many wonderful games out there that are not only fun, but have the child thinking in a fun way. You can play so many different types of games with them. A normal deck of cards will typically do, but there are other cards of games that are specially to their likes. For example, if the child is into dinosaurs, you could get them a dinosaur deck or a game to do with dinosaurs. You also go get them a full board game that is full to be involved with.

Stuffed animals
Stuffed animals are so great for kids, especially if they are young. If you have a child that is younger, a stuffed animal of their favorite animal is a perfect present. They will be able to snuggle it during the evening and play with it during the day time. It is the perfect present and very affordable. You can also create one that is in their color if they have a specific color or if they are a newborn in their gender. The options are endless with stuffed animals.

Lego
The final recommendation that we are going to make for great gift for kids are lego. You have probably heard of lego a hundred and one times. The lego is fun and helps keep the child create. It is something that you can do with them and it is something that helps their hand and eye coordination. The best part about it is that they can take it down and make something new again after. There are so many options with lego. From making a person made of lego to making a castle made of lego, you can create whatever you want to. At the end of the day, they can take it down if they want and the next day they can create something completely different. Most lego is also colored so that means the child can create the lego based off of the colors they have in front of them which is an added benefit to their benefits and educating them.

As you can see, there are so many wonderful gifts out there for kids that will put a huge smile on their face. They will feel so loved and remembered and there are even so many gifts you can gift them that they will be able to play with you and create memories. We hope that you got something out of this list and are able to choose one of the items and love it as much as so many other children have in the past.